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Jesse Jacoby

He had all the aspirations of a normal boy. He wanted to play football, though not the American version. He wanted to have a career. He wanted to get married someday, and he didn’t have any advantages to help him.
As it turned out, he achieved a great deal more. At 19, he began his career as a motivational speaker. When he was 23, he founded an international non-profit organization, and two years later he added …

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Articles tagged with: Strategic Communications

10 Communication Secrets of Great Leaders

Jesse Jacoby

(Forbes.com) – It is simply impossible to become a great leader without being a great communicator. I hope you noticed the previous sentence didn’t refer to being a great talker – big difference. The key to becoming a skillful communicator is rarely found in what has been taught in the …

Change Management Insights from a Fortune 500 Apparel Company’s Restructuring

Jesse Jacoby

Recently, consulting firm Emergent partnered with a Fortune 500 apparel company to undertake the biggest business transformation in the company’s history. Below is a mini case study that provides insights from that project. Building upon its solid performance in 2012, the company chose to implement a new global structure designed to fuel …

Four Tips for Managers to Resolve Employee Conflicts

athompson

In a work place where all employees are engaged and committed to the company, conflicts and disagreements are inevitable. Culture, ideas, and other personal issues might clash that will result to undesirable employ conflicts. No matter how much we try to avoid this, the scenario is really unavoidable. When this …

Engaging Employees to Drive Strategic Business Initiatives (White Paper)

Jesse Jacoby
Engaging Employees to Drive Strategic Business Initiatives (White Paper)

Many excellent change initiatives never get off the ground, stagnating just when they should be flowering. Why, after an enthusiastic start, do so many major change efforts—a new product rollout, international expansion, deployment of a new IT system—founder and organizations return to the pre-change state? It’s because companies focus disproportionately …

Change Management & Communications ROI Study Highlights

Jesse Jacoby

Towers Watson recently published their 2011/2012 Change and Communication ROI Study Report. Unlike their four previous reports, which focused solely on communications ROI, in this study they expanded their inquiry to include change management. This study encompassed 604 organizations, six global regions, and more than eight industries, and provided new …

Building an Internal Change Management Capability

Jesse Jacoby
Building an Internal Change Management Capability

Also, check out Blueprint for Building an Internal Change Capability
Two-thirds of all large-scale change initiatives fail to achieve their expected business benefits. This failure rate represents billions of dollars in lost productivity, wasted resources, opportunity costs and rework—not to mention the cost of lost jobs and workforce disengagement. Companies that learn …

Use an Elevator Pitch to Help Gain Buy-In

Jesse Jacoby

Never underestimate the importance of buy-in to the success of your strategic initiative or business transformation. Buy-in is so critical for creating a sense of urgency and gaining stakeholder alignment that John Kotter wrote a book about it: Buy-In: Saving Your Good Ideas From Getting Shot Down(2010, Harvard Business Press).
All …

How Leaders Can Avoid Change Quagmires

One Comment | Jesse Jacoby

Company leaders often ask us about common pitfalls associated with organizational  change initiatives and how they can avoid them. The term  “pitfall,” defined as a hidden danger in the form of a covered pit used as a trap, implies a sudden occurrence. We prefer the term quagmire which more accurately …

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